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Brand Awareness & Digital Marketing Intake Form
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Intake Form
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Name
*
First
Last
Email
*
Business Email
*
Business Name
What are your goals for the company and what are the challenges you face in meeting your goals?
*
When was the company founded?
How many employees do you have?
What do you estimate your revenue will be in the next 12 months - how does this compare to past years?
Are there any market trends we should know about?
What’s your top acquisition channel to date? How did you build that pipeline?
Can you outline your ideal customer? Who are they?
What websites you do use / trust for the best information in your industry?
Are there any content topics you'd like us to focus on specifically?
Are there any content topics you'd like us to NOT cover?
Do you have a content writer you'd like us to work with? Please provide contact info if yes.
Are you currently doing anything to acquire links? Do you have a list of websites you'd like us to start with?
Has your website had any issues with link (Penguin) penalties?
Has your website had any issues with manual link warnings?
Are you currently doing PR (or have you in the past)?
Has your website had any issues with link (Penguin) penalties?
Do we have permission to do email outreach on behalf of your brand? Or, use someone in the company as the outreach person. (Sending emails from WEBRIS drives down success rates)
Can you provide us with keyword research done by previous agency / staff?
Can you provide us with reports / work done by previous agency (we don't want to waste time with duplicate efforts)?
Do you do any "offline" marketing / advertising?
Are you currently doing PR (or have you in the past)?
Are you running paid search ads? If so, can you provide us access to the data (for KW research)?
Do you have a list of target keywords or pages you'd like us to focus on? Please list them out.
Are you capturing emails (on your website, paid campaigns, etc)?
What email platform do you use? How many subscribers? Open rate? CTR?
Are you utilizing any automation sequences or funnels?
How often do you send emails?
Are you currently spending any money on social advertising? Could you provide us with details on the campaigns?
For social media management, do you use an agency or internal team?
What social networks are you most active on (please provide profile URLs)?
Have you done any influencer campaigns? How did they end up?
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